Description of the project
This procurement procedure comprises:
Interreg Vb, North Sea Region, project PROWAD LINK was approved end of June 2018. The 14 partners in the project from Norfolk (UK), Geiranger (Norway) and Wadden Sea (Denmark, Germany, Netherlands) are working on 6 work packages, where work package 6 (WP6) focus on development of sustainable tourism and experiences with nature as a driver for development. The project uses the NBBC-model (Nature Based Benefit Cycle), where sustainable development - economic, socio-cultural and nature-environmental viability – is a premise.
To qualify the co-creation work with developing new sustainable tourism products, experiences and services a desk research is needed to show the trends in the markets for nature based tourism. The desk research shall contribute to the projects priorities in the development process according to marketing and innovation / product development and furthermore it should give input to the value and brand activation for nature destinations e.g. national parks, where nature is the driver for growth.
The actual description and the requirements of the tendered project appear from the enclosed specification of requirements.